Thursday, May 2, 2013

How to pronounce those atas words

 

As part of my marketing lectures, I sometimes have to quote examples of how companies target different market segments.  So when it comes to the luxury market segment, I often scratch my head on how I should properly pronounce those French and Italian brand names which are so ubiquitous in the luxury scene.

Most of the time, I usually just pronounce them as I think they should be pronounced.  Well, finally for some reason I decided to check out how they should rightly be pronounced.  If this website is reliable that is.

Lamborghini : Lam-bo Ghee-nee
http://www.forvo.com/word/lamborghini/

Louis Vuitton : Loo-yee Vee-tong
http://www.forvo.com/word/louis_vuitton/

Porsche : Pore-sure
http://www.forvo.com/word/porsche/

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